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This lesson is part of the free online course The Esthetician Practice Series, focused on real-world operations, client communication, and revenue development. The course presents how a beauty practice truly functions — from the first client interaction, through front desk coordination, to management and professional training systems.
The program consists of 30 concise lessons released daily. Each lesson addresses specific real-life situations that occur in everyday practice and can be implemented immediately.
The curriculum is divided into three core areas:
You may follow the lessons in sequence or revisit selected topics at any time. All materials are available free of charge.
The moment a client enters the practice influences their comfort level and overall perception of the space. The front desk should respond calmly and without rushing. A brief greeting and a clear explanation of what will happen next are sufficient.
The greeting should be:
Examples:
“Good morning, welcome.”
“We’ll begin your appointment shortly.”
“Please have a seat — we’ll call you in just a moment.”
Extended conversation at the front desk is not necessary.
After greeting the client, confirm:
This prevents scheduling errors.
Example:
“You’re scheduled today for…, at…”
If preparation is required before the service, the front desk should provide brief instructions.
Examples:
“Please have a seat — we’ll bring you in shortly.”
“We’ll invite you into the treatment room in just a moment.”
Detailed explanations are not necessary at the reception area.
The front desk should inform the treatment provider when the client has arrived. The message should be short and clear.
Examples:
“Your client has arrived.”
“She’s ready for her appointment.”
Aligned communication helps appointments begin on time and reduces operational confusion.
If a delay occurs, the client should be informed calmly and clearly.
Examples:
“Your appointment will begin in just a few minutes.”
“Thank you for your patience.”
Lack of communication increases tension and reduces client comfort.
The front desk should maintain:
Avoid:
The atmosphere at the front desk shapes how the entire practice is perceived.
After the treatment, the client returns to the front desk. The front desk should know:
This information should be clearly communicated from the treatment room.
The front desk should:
Examples:
“I recommend scheduling your next visit today.”
“Let’s check availability.”
“Would you like us to prepare the recommended product?”
The closing of the appointment should be calm and professional.
Examples:
“Thank you for your visit.”
“We’ll see you at your next appointment.”
“If you have any questions, please feel free to contact us.”
| Stage | Action | Result |
|---|---|---|
| Arrival | Calm greeting | Client comfort |
| Verification | Confirm appointment details | No scheduling errors |
| Communication | Inform treatment room | Smooth appointment flow |
| After treatment | Schedule follow-up visit | Client retention |
| Closing | Professional farewell | Positive final impression |
The way a client is welcomed on the day of the appointment directly influences their comfort and perception of the entire practice. A brief, calm greeting, accurate verification, and clear communication about what happens next maintain order and reduce tension. Consistent coordination between the front desk and treatment room improves timing control and overall flow.
The closing moment is equally important. Offering a follow-up appointment, preparing recommended products, and ending the visit professionally increase the likelihood of return visits and create a structured client experience. A consistent check-in and check-out protocol supports operational stability, reduces mistakes, and reinforces professionalism.
This lesson is part of the free series The Esthetician Practice Series, which explores daily front desk systems, client communication, and operational organization within a beauty practice.
If you want to refine your treatment expertise, expand your clinical knowledge, or improve operational systems within your beauty practice, explore the courses available in our online school.
If you want to learn effectively and at your own pace, you’re in the right place. Our courses combine years of hands-on experience with detailed treatment protocols, instructional videos, and advanced cosmetology-medical educational materials—designed to support your professional growth regardless of where you are based.
You choose a course and gain immediate access to all online materials after purchase. You learn at your own pace, with 12 months of access to the content and no time pressure. After completing the course, you receive a certificate, and the knowledge you gain can be applied in practice right away.
